UX Strategist & Creative Technologist

Courtney Hoskins

React · UX Strategy & Audits · AI-Assisted Workflows · Front-End Engineering

15 years designing and building digital experiences for Fox, FX Networks, Twitter, and ServiceNow. Currently available for contract, fractional, and advisory UX / front-end engagements.

Selected Work

UX strategy, shipped and measured

Scoped engagements — UX audits, fractional leadership, front-end engineering, and workshops — for teams who need clarity fast.

T
ReactUX ResearchComponent Systems

Internal Provisioning & Billing Dashboard

Twitter, Inc. — Senior UX Engineer, 2019–2023

The problem: Engineering was provisioning and tracking internal cloud and on-prem resources through disconnected tools and spreadsheets — nobody had a clear read on spend.

My role: Senior React engineer and UX lead, owning both the research and the product.

Process: Interviewed 20+ teams company-wide, prototyped in Figma, built a "one-stop-shop" React tool that adapted to developers, managers, and finance stakeholders alike.

Outcome: $100K+ in annual savings, plus a component library later adopted by 1,000+ engineers across other internal tools.

E
D3.jsR / ShinyUX + Front-End

Survey Analysis Tool, Rebuilt In-House

E Source — Senior UX Developer, 2015–2016

The problem: An expensive, slow-to-change vendor tool stood between the team and their own survey data.

My role: Led both UX and front-end rebuild — wireframes, prototypes, and production code, without the usual design-to-dev handoff.

Process: Built visualizations in D3.js against a Shiny/R backend, iterating same-day against real data, focused on making dense statistics legible to non-technical stakeholders.

Outcome: Full replacement of the vendor tool and full internal control over the roadmap.

S
AI/UXDesign SystemsEnterprise

Designing What "AI-Assisted" Should Feel Like

ServiceNow — Staff Software Engineer, 2023–2026

The problem: AI-assisted features were being bolted onto interfaces designed for a pre-AI world, creating confusion about what the system was doing versus what the user needed to do.

My role: Led UX direction for the redesign — designing for trust, transparency, and control when a system is making suggestions or acting on a user's behalf.

Outcome: A redesigned system built around AI-assisted workflows from the ground up, and a hands-on, practical read on where AI adoption genuinely helps a team — and where it's premature.

Creative Range

Technical craft, contests, and production credits

Alongside client and product work, a handful of technical/creative projects and media credits that show range beyond software.

Genspark.ai — "Day Off!"

Post Producer — 2026 Super Bowl Commercial

Post producer on Genspark.ai's 2026 Super Bowl spot "Day Off!," starring Matthew Broderick and directed by Michael Koerbel (Agency: Magnetic/Los Angeles; Production Company: Broderville).

Watch on shots.net →

Brands & Campaigns

Client and agency work

Creative-technologist work built for and with brands, via agency and platform partnerships.

Pepsi #Summergram

via Motiv, through The Creative Group — Creative Technologist, 2019

Built the production workflow for converting 3D objects into Instagram AR filters, helping streamline production of hundreds of custom filters for Pepsi's national #Summergram campaign with Instagram — a launch spanning four cities and over 200 million bottles nationwide.

Press release →  ·  Adweek coverage →

Adidas — AlphaBounce & Damian Lillard 2

via Hooten Design + Technology — UX Consultant, 2017–2019

UX consulting on digital campaign sites for the AlphaBounce and Damian Lillard 2 shoe launches — modular content systems built to support new colorways released monthly, integrated with display advertising and email to drive launch-day sellouts.

Case study →

Prior Experience

Where the work has lived

2023 — 2026 ServiceNow Staff Software Engineer
2019 — 2023 Twitter Senior Software Engineer — UX
2017 — 2019 The Creative Group Senior Front-End Developer & UX Consultant
2017 — 2019 General Assembly Distinguished Faculty (Emeritus)
2015 — 2016 E Source Senior UX Developer
2014 — 2015 Diamond Web Services (for FX Networks) Web Developer
2010 — 2013 Fox Broadcasting Company Web Developer
2003 — Present Little Oneironaut Productions Independent UX Consultant & Creative Director

About

The seam between engineering & design

I've spent 15 years working the seam between design and engineering — leading UX and front-end development for Fox Broadcasting, FX Networks, Twitter, and ServiceNow, and running UX audits and redesigns directly for brands as an independent consultant since 2003.

I'm also a writer/director with festival-recognized film work — if that background is relevant to your project, more at courtneyhoskins.com.

Get in Touch

Let's talk

UX audit, fractional leadership, or a front-end build that needs to move fast — I'd love to hear about it.

sea_dot@quartzfilms.com